In the image below Can you figure which one is the door?

and how to open this door? Push? Pull? Slide?

door-ruthlessux.jpg

 

 

giphy2

Entering the door of your office is the first th
ing most of the working class does before they start off and reach their desk for work.

Sounds simple ?

Recently i went to a Networking event at a posh corporate park in Bombay and had a great time. But B
eing the “paying attention to the details” kind of person that i am i figured that this entry door nothing
less than an algebraic  equation which i might not have been taught in school.

 

ruthlessux-door

 

So many of our doors are designed in a way that send confusing signals. Look at the doors in malls, Washrooms, Coffee Shops, Corporate offices etc.

I’m so sure we have all faced this one situation where we are pushing a door and someone at the opposite ends gets hit on the nose.

And worse is when we are using the revolving doors. There is a 100% possibility of you fumbling with your own-self and feel dis-balanced.

We are habituated instinctively to pull doors that have handles and  push doors that are flat or have no handles, so whenever a door does not fit in this regular realm of design, a sign or symbol of help is required. But then again it is not a guarantee that the door will be used as desired by the designer.

What may seem like a clever or minimal design soon seems as a design failure. I very often say “Simple and Minimal does not mean Kill the Utility or Make it Non-User Friendly”

Sometimes we might see handwritten arrows or signs or text indicating direction or action that needs to be taken.

For Eg: Toilet out of order! Yes that’s the sign i mostly see around

giphy

At times the stickers are also insufficient to override what those handles are saying.

And sometimes signs alone cannot act as a solution in itself and hence there still must be some way of knowing what action and where it is to be done. Mostly a single word labels fail to signify or rather say build that intuition in a user to take action

giphy3

How many of us subconsciously land up pushing the door when it’s written Pull?

Words can be ambiguous when it comes to universal function and understanding. Hence we see Road signs use graphic illustrations. But words and graphics are together are understood much better.

“Doors do not need an instruction manual they should simply be “KISS” – Keep it Simple and Stupid” 

 

single-door-ruthlessux

double-door-ruthless-ux

And finally when you figure the way the product or item works user has a sense of achievement!

giphy1

 

Cheers

http://www.RuthlessUx.com

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Reviewing the “shortlist” feature on www.makaan.com web portal.

A potential house seeker is someone who would like to get rid of the burden of house hunting as soon as possible. For that its obvious he compares and analysis options available to him on various sites offering real estate services. One such popular website is www.makaan.com

Being one of the most successful indian sites in real estate offering i have not really seen much progress when it comes to swift user experience and usability on the website.

On reaching the listing page the first thing thats pushed on your face is the cluttered layout. The density of elements is not divided in an easy to digest format and makes you feel claustrophobic in the first go itself. While we go through the listing the if the user is deprived of the option to add any property to its list of favorites. That being said from the listing page onwards the user is actually made to go through the pain of “discovering” the add to favorites or say shortlist property option for any property the user wishes to shortlist. And lets assume somehow if the user stumbles upon the SHORTLIST option on click an irrelevant modal pops open which forces a user to enter details which are completely pointless to be asked at that moment. It would make more sense if they asked this info when the user is trying to get in touch with the seller of the property as the user is more likely to share information at that point and it also builds a sense of credibility as a brand  in the eyes of the user. Some other real estate portals have handled this scenario in a much better way compared to www.makaan.com 

Review by

Shaheena Attarwala (UX & Usability specialist Mumbai)

 

 

Andy Kucharski-  Chicago

India is now moving ahead with the brilliant  #digitalIndia  campaign and now that alot of new ideas and technology are being embraced to make this campaign a successful  one, the first being the #netneutrality victory!

During the Drupal Con Asia Summit 2016 held at IIT Bombay – Powai I put forward my concerns on to some IT govt officials as to why our indian govt websites for eg: http://incometaxindiaefiling.gov.in/ , http://passportindia.gov.in/AppOnlineProject/welcomeLink and some more and lacking behind in terms of user experience and usability.

A healthy discussion with some Govt officials and Public Private Partnerships representatives, SME’s assured a better ux in the near future. They also asked me to send my feedback on how we can make things better on that front. Its a good start!

I also managed to collect alot of user feedback on the experience  they hav had using some of these websites.  Posting one of the Video Review i collected from

A Little About the Event:

The #drupalGov & #drupalcon summit at IIT Bombay ( https://events.drupal.org/asia2016 ) was an amazing journey filled with vouching for the free open source softwares, drupal as a FOSS, tech, platforms, etc.

Interacting with members of DIETY (Department of Electronics & Information Technology  and National Informatics Centre Services Inc. (NICSI) India during the sessions was a great experience.

 

Review by

Shaheena Attarwala (UX & Usability specialist Mumbai)